Doris Day Doris Day, an American actress, is also widely known for her 1956 song, Que Sera Sera (Whatever Will Be Will Be). The lyrics continue with, “The future’s not ours to see, Que Sera Sera.” Perhaps at no time in the recent past has the phrase “the future’s not ours to see” been more germane. With an escalating worldwide trade war intensifying almost daily, businesses are on increasingly unsteady ground. Government policy can appear to be haphazard and opaque. Planning is Critical Planning for the future is critical for any business. The odds for success of any plan are largely based on being...